If your love of photography comes from your natural knack for storytelling, then a blog is a great way to nurture this side of your work.
Not only does it help you record your experience and progress as a photographer, but a blog allows you to share your inspiration for photography, your creative process, and the technical skills involved in the editing process that many other photographers may find inspirational too.
Regularly contributing content to your website in the form of blogs also builds your credibility as an experienced photographer, which many top-tier clients may be looking for before wanting to work with you.
On top of sharing your expertise and helping others learn from you, your blogging efforts improve your website’s visibility.
If your love of photography comes from your natural knack for storytelling, then a blog is a great way to nurture this side of your work.
Not only does it help you record your experience and progress as a photographer, but a blog allows you to share your inspiration for photography, your creative process, and the technical skills involved in the editing process that many other photographers may find inspirational too.
Regularly contributing content to your website in the form of blogs also builds your credibility as an experienced photographer, which many top-tier clients may be looking for before wanting to work with you.
On top of sharing your expertise and helping others learn from you, your blogging efforts improve your website’s visibility. High-quality blog posts help to increase your chances of visitors finding your site through search engines by ranking for relevant keywords in your industry.
Some tips you may want to consider when publishing your blog post include:
Running your post through Grammarly to ensure it’s free from any spelling or grammatical errors
Break up long walls of text into shorter paragraphs. Forget everything you’ve learned in high school about paragraphs needed to be five sentences long. When you’re writing for the web, you want your readers’ eyes to navigate the page easily, and long walls of text are uninviting.
Stick to relevant topics in your industry. Think about why someone might come to your blog and what would keep them coming back for more content. Make your blog posts educational, inspirational, or entertaining.
Share your blog post on social media. The best way to increase exposure to your blog and website is to promote it on other platforms. Leverage your followers on other social media platforms like LinkedIn, Twitter, Instagram, and Pinterest to generate more traffic to your blog.
Come up with descriptive titles for your posts. Blog post headlines need a mixture of creativity and accuracy. Rather than having an abstract, creative title for a post, stick to more accurate headlines that let the reader know what they’re getting into. This not only helps with click-through rates but with keyword ranking for your search engine traffic too.
help to increase your chances of visitors finding your site through search engines by ranking for relevant keywords in your industry.
Some tips you may want to consider when publishing your blog post include:
- Running your post through Grammarly to ensure it’s free from any spelling or grammatical errors
- Break up long walls of text into shorter paragraphs. Forget everything you’ve learned in high school about paragraphs needed to be five sentences long. When you’re writing for the web, you want your readers’ eyes to navigate the page easily, and long walls of text are uninviting.
- Stick to relevant topics in your industry. Think about why someone might come to your blog and what would keep them coming back for more content. Make your blog posts educational, inspirational, or entertaining.
- Share your blog post on social media. The best way to increase exposure to your blog and website is to promote it on other platforms. Leverage your followers on other social media platforms like LinkedIn, Twitter, Instagram, and Pinterest to generate more traffic to your blog.
- Come up with descriptive titles for your posts. Blog post headlines need a mixture of creativity and accuracy. Rather than having an abstract, creative title for a post, stick to more accurate headlines that let the reader know what they’re getting into. This not only helps with click-through rates but with keyword ranking for your search engine traffic too.
